KCAD: The Business Side of Design

Course syllabi

Full Syllabus

Includes additional links to supplemental reading and other required materials

Supplemental Lectures/Materials

Team Project Surveys

Project 2 – Roles & Career Project Survey

Project 4  – Corporate Fit Project Survey

Past examples of student brand guide deliverables

Other lecture materials

The ROI of Social Media

(for Bill Foley's Managing the 21st Century course)

Project 2 Infographic Examples

Examples of B Side Project 2